BLANCO Appoints New COO
Markus Laub completes the Management Board of the BLANCO Group
Oberderdingen, 17, March 2026 – The BLANCO Group is appointing a new Chief Operating Officer (COO). Markus Laub will assume the role on July 1, 2026, and will be responsible worldwide for production, procurement, quality management, logistics, and supply chain management.
With this step, the restructuring of BLANCO’s top management team is now complete. CEO Frank Gfrörer moved to the top of the BLANC & FISCHER Family Holding on May 1, 2025, and will assume the role of Chair of BLANCO’s Supervisory Board going forward. As his successor, the company has appointed long-standing CFO Rüdiger Böhle, who will take over as CEO on May 1, 2026.
In addition, Melanie Aselmann will step into the newly created position of Chief Commercial Officer on May 1, 2026, where she will further integrate and globally align the areas of sales, marketing, product portfolio, and service.
Extensive international industry and management expertise
Markus Laub has many years of international leadership experience in operations, supply chain, and procurement in both industrial and consumer goods environments. Most recently, as COO of mymuesli AG, he was responsible for the Operations division on the executive board and drove transformation and efficiency programs. Previously, he held senior management positions in the automotive supply industry as well as in logistics and consulting environments. Frank Gfrörer: “Markus Laub brings valuable industry and management experience to the team. With this addition, the executive team of the BLANCO Group is well positioned to pursue its targeted growth objectives.
ABOUT BLANCO
BLANCO stands for the kitchen water place in residential households since 1925. As an internationally established premium supplier with German roots, the company develops and manufactures products that impress with their award-winning design, high-quality materials and customized design options. At the heart of the portfolio is the modular BLANCO UNIT, which seamlessly combines kitchen sinks, faucets, and water filtration as well as organization systems for the base cabinet as system components in form and function. BLANCO’s drive: more convenience, flexibility and enjoyment in the daily use of the residential kitchen water area. Over 1,400 dedicated employees worldwide are committed to this at the headquarters in Oberderdingen, Germany, as well as in the national locations in Europe, North America, Asia and Australia. BLANCO America and BLANCO Canada have proudly served the North American market for over 35 years.
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